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10 Ways To Improve Your eCommerce Store's Security

Nobody's perfect, but your eCommerce store can be (to quite an extent). With these ten security measures in place, you'll sleep easier knowing that your business is protected.

Rashmi Mathur
Rashmi Mathur
October 12, 2021
4 min read

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How Customer Identity Solution Drives Digital eCommerce Success

Learn how a CIAM solution paves the path for an eCommerce business success and why enterprises thinking to step into the eCommerce world should leverage a cutting-edge CIAM solution.

Vishal Sharma
Vishal Sharma
July 10, 2021
4 min read

Top 3 CIAM Indicators That You’ll Get the Consumer Satisfaction You Deserve

CIAM offers the luxury of a centralized database to provide a secure and seamless consumer experience. In this post, we’ve discussed the CIAM indicators that ensure you’re getting adequate ROI and eventually safeguarding consumer satisfaction.

Vishal Sharma
Vishal Sharma
July 06, 2021
4 min read

How to Make Your Automated Emails Sound Personal, Relevant, and Effective?

The chances are that as a marketer, you’re already segmenting your audience and sending them targeted emails. But is that enough? Making your emails relevant is one thing, and making them interesting and engaging is something completely different. If implemented correctly, personalization is a powerful tool that can help you engage your audience and nurture your leads.

Akshay Deogiri
Akshay Deogiri
July 02, 2021
9 min read

Omnichannel CX : Your Key to Consumer Experience Success

Companies that want to create an omnichannel experience must ensure their marketing goals, objectives, messages, and design are consistent across all channels. A company's marketing, consumer service, and user experience may all be improved by combining these elements.

Tanvi Soni
Tanvi Soni
June 30, 2021
4 min read

How QR Codes are Shaping the Future of Marketing

From redirecting customers to social media pages to asking them to leave feedback and review, enterprises can do a lot through a QR Code. This insightful read covers all the aspects that depict the role of QR codes in enhancing marketing for enterprises during uncertain times.

Vishal Sharma
Vishal Sharma
June 28, 2021
4 min read

Why Brand Authenticity is Important & How to Build it

Today's world is increasingly clamoring for authenticity. Companies, especially brands, are being held accountable to consumers' demands and judgments about their sincerity. To many people, authenticity is more important than hope.

Srishti Singh
Srishti Singh
June 24, 2021
4 min read

Consumer Onboarding Strategies for SaaS Businesses

Here’s the list of essential client onboarding strategies for SaaS businesses that yield better conversions when you have already allocated resources in terms of time, money, and energy for acquiring your consumers.

Vishal Sharma
Vishal Sharma
June 17, 2021
4 min read

3 Product Marketing Tips for B2C CMOs

Choosing the right product marketing strategy can assist you in taking your product to the next level. Read this detailed article to find out how your company can benefit by adopting an effective product marketing strategy.

Srishti Singh
Srishti Singh
June 14, 2021
4 min read

Boost Creativity With The Best Brainstorming Tools And Techniques

A good brainstorming tool should be specific, have a good concept behind it, and most importantly, it should help you gather better ideas. Bonus points if these qualities are in the same package. Read this blog to learn about the best brainstorming tools and techniques that you can use at work.

Rashmi Mathur
Rashmi Mathur
June 09, 2021
4 min read