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Why Consumers’ Social Identities Matter & How You Can Protect It?

Consumer is king. Organisations have realized this in modern times. Due to globalization, competition has increased, and customers have many choices. Therefore, the best way to get a customer's attention is by providing a product that suits the consumer's social identity.

Srishti Singh
Srishti Singh
December 07, 2021
4 min read

Free, Secure and Trusted Way to Authenticate Your Visitors

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Website Heat Mapping with Hotjar vs. Microsoft Clarity

A heatmap is a color-coded representation that shows you what elements on your website are getting the highest interaction (hot) and those that are getting the lowest (cold). There are two leading services, namely Hotjar and Clarity, that are competing to win this space. Read this blog to find out which is best for your business.

Deependra Singh
Deependra Singh
May 07, 2021
4 min read

Duplicate Content and SEO: What’s the Big Deal

Dealing with duplicate content is a huge challenge for businesses seeking substantial growth through internet marketing practices. Learn about the aspects associated with duplicate content that depict the reasons behind it and how a business can overcome this lingering issue.

Deependra Singh
Deependra Singh
May 06, 2021
4 min read

Top 5 tools to Audit Wordpress Website

SEO tools help rank your website on the first page of Google and other search engines. They monitor and audit your website's content and optimize it. You also receive a detailed report of what is working and what needs a change to improve the website's rank further.

Tanvi Soni
Tanvi Soni
May 06, 2021
4 min read

A Brief Guide to Online Reputation Management (ORM)

The online reputation of a brand is the key to business success regardless of the industry and niche in today’s digital epoch. Let’s learn everything about online reputation management services and why it’s important, and how businesses can improve their web reputation.

Vishal Sharma
Vishal Sharma
April 30, 2021
4 min read

Instagram vs Facebook – Which One is Better for Your Business in 2021?

Even the most experienced video content creators use a system to make sure everything goes smoothly so they don't miss deadlines or lose track of what they need to do next. A transparent plan with checklists and milestones will help you adopt a more professional tone in your videos.

Vishal Sharma
Vishal Sharma
April 28, 2021
4 min read

10 Video Marketing Stats That Brands Can't Ignore in 2021

Even the most experienced video content creators use a system to make sure everything goes smoothly so they don't miss deadlines or lose track of what they need to do next. A transparent plan with checklists and milestones will help you adopt a more professional tone in your videos.

Navanita Devi
Navanita Devi
April 26, 2021
5 min read

Three Unique PR Trends to Consider in 2021

The pandemic has also transformed Public Relations in ways that were hard to predict previously. Driven by trends like remote working, communications have undergone a significant metamorphosis. Can companies continue to pursue the traditional form of PR and risk falling behind their brand-building processes? Let’s find out.

Yash Rathi
Yash Rathi
April 22, 2021
3 min read

5 Quick Steps to Leverage your Website for More Conversions

Marketers need to put their best foot forward in understanding their targeted audience and what exactly they’re looking for in a business website. The quick strategies described in this blog can be quite fruitful for every business regardless of the industry to enhance conversion rates and improve overall traffic.

Vishal Sharma
Vishal Sharma
April 21, 2021
3 min read

Top UI/UX Design Tools 2021

In the current situation in 2021, with so many designing tools in the market, it has become difficult to choose the perfect one. Let’s get the insights of the top UI/UX design tools, compare their features, and choose the perfect fit for you!

Rakesh Soni
Rakesh Soni
April 19, 2021
6 min read
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