Companies will need to build innovative digital experiences and exclusive online services by 2020 just to remain competitive, let alone to get ahead. Top businesses in the media, telecommunications, and financial sectors are under pressure to grow market share and provide their consumers with more value.
Login strategies can come and go, but the identity of the customer is here to stay. In the wake of two major exposures of data on Facebook and Google+ exacerbated by social login, the repercussions for B2C companies can be addressed. Are social login privacy and security threats still worth the convenience? And what steps do businesses take to safeguard consumer data and preserve public confidence? Let 's begin with a bit of history.
When people think of the experience of online users, they will not consider it relevant in the public sector. LoginRadius is currently helping a variety of public sector organisations enhance their customer service in various ways.
In the Canadian power sector, Hydro Ottawa, the largest local electricity distribution company in eastern Ontario, is also a leader. It is the first utility provider in Canada to provide both Amazon Alexa and Google Home with voice assistant skills. Hydro Ottawa has totally disrupted the Canadian utility industry for the better by concentrating on the needs of their clients.
Superior customer service is one of the key factors for company success in today's digitally linked world. Personalization, which harnesses the power of digital transformation in order to create curated interactions that can fuel customer engagement and market differentiation, is at the core of the experience.
Consumer Digital Identity Trend Report 2020
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