Deepak Gupta

Deepak Gupta

Deepak is the CTO and co-founder of LoginRadius, a rapidly-expanding Customer Identity Management provider. He's dedicated to innovating LoginRadius' platform, and loves fooseball and winning poker games!

SAML or OIDC: Which is Better For Your Business?

For any company concerned about securing its users' data, getting a grip on SSO can be a daunting task. But determining whether SAML or OIDC is right for your enterprise requires weighing a few characteristics against your business goals.

Deepak Gupta
Deepak Gupta
June 08, 2021
5 min read

Identity Provider: What Is It And Why Should You Invest In One?

Identity management integration is an essential process in today’s consumer-driven world. Identity providers are a great way to offer your consumers an easy sign-in method. So, when they are connecting to your website or online store, it can allow them to login once with their unique details and not have to remember multiple logins.

Deepak Gupta
Deepak Gupta
June 01, 2021
4 min read

Maintaining Quality Data Security Practices

Data security is important for businesses today, more than it ever was. By definition, data security is the practice of protecting digital information from unauthorised access, cyber corruption or theft.

Deepak Gupta
Deepak Gupta
April 30, 2021
5 min read

A Detailed Guide on How UX/UI Affects Registration

Login is a big deal that decides the entire UX your website is going to deliver. Businesses should try to put as little resistance as possible into their registration process. As with it comes customer identities—the most accurate first-party data beneficial for conversions and customer retention.

Deepak Gupta
Deepak Gupta
April 16, 2021
8 min read

Top 10 Cybersecurity Predictions for 2021 That SMBs Must Know

Targeted phishing attacks are one of the leading cybersecurity threats that SMBs should prepare to encounter this year. Also, data breaches in the healthcare sector peaked in 2020 and are expected to continue in the future.

Deepak Gupta
Deepak Gupta
March 19, 2021
4 min read

Protecting a Unified Cloud Platform through Cloud Security Management

Security management platforms are designated systems that work towards providing network security to an enterprise for the storage of data that they have collected. This process involves security and compliance as well.

Deepak Gupta
Deepak Gupta
March 03, 2021
6 min read

What is Continuous Authentication

Continuous authentication estimates the likelihood that the discrete network users are the ones who they claim to be throughout an entire session. However, the method of continuous authentication is fairly new and has brought a novel perspective to network protection these days.

Deepak Gupta
Deepak Gupta
March 03, 2021
6 min read

Understanding the Difference Between Single-Tenant and Multi-Tenant Cloud [Infographic]

A single-tenant cloud runs on dedicated infrastructure, while a multi-tenant cloud is a single cloud infrastructure built to serve multiple businesses. Check out the infographic by LoginRadius to understand the difference between the two and find out which is the right solution for your business.

Deepak Gupta
Deepak Gupta
February 26, 2021
5 min read

Why Organizations Must Use API-Driven CIAM for Digital Agility

Digital agility is the ease with which any organization can adapt to changing business needs – by enabling or changing their business processes. For a successful digital transformation, organizations need to invest in resilient business operations, consumer experience initiatives, and technology.

Deepak Gupta
Deepak Gupta
February 24, 2021
4 min read

5 Best Practices of Implementing Business Resilience during a Data Breach

Business resilience can be defined as a business’ ability to quickly adapt and respond to impending risks or disruptions. More like a combination of crisis management and business continuity strategies post-disaster.

Deepak Gupta
Deepak Gupta
February 18, 2021
6 min read

What Is Broken Authentication and How to Prevent Your Company From It

If a hacker successfully logs with stolen credentials, they can misuse your privileges and impact your company's sustainability. Authentication protects a consumer's identity by allowing only a verified user to enter into the system. But there are numerous ways through which a hacker can impersonate consumers and enter inside the system.

Deepak Gupta
Deepak Gupta
February 17, 2021
5 min read

6 Strategies to Secure Your Cloud Operations Against Today's Cyber Threats

One of the most important steps for successful cloud operations is to keep your cloud environment safe and secure. Generally, businesses are eager to adopt cloud solutions, but the primary factor that keeps enterprises on their toes is their security issues. In this article, we'll discuss a few strategies needed to secure your cloud operations from cyber threats.

Deepak Gupta
Deepak Gupta
February 12, 2021
7 min read

7 Common Web Application Security Threats

To ensure adequate safety against web application security threats, businesses should incorporate security consideration in the applications' development phase. Unfortunately, most developers tend to hold it off until the end.

Deepak Gupta
Deepak Gupta
January 29, 2021
5 min read

Identity Management in Cloud Computing

Identity management in cloud computing is the subsequent step of identity and access management (IAM) solutions. However, it is a lot more than merely a straightforward web app single sign-on (SSO) solution. This next generation of IAM solution is a holistic move of the identity provider right to the cloud.

Deepak Gupta
Deepak Gupta
January 29, 2021
4 min read

What is Identity and Access Management (IAM)?

Identity and Access Management in cybersecurity refers to the security framework and disciplines for managing digital identities. It regulates the responsibilities and access privileges associated with individual consumers and the conditions in which such privileges are allowed or denied.

Deepak Gupta
Deepak Gupta
January 29, 2021
13 min read

How to secure an email address on your website

Harvesting bots are here to stay. Luckily, there are a few ways to hide your email address from spammers and hackers who constantly mine for the same. One way is through email harvesting. Let's talk about what it is and then explore the various ways to secure your email address.

Deepak Gupta
Deepak Gupta
January 22, 2021
4 min read

What is Formjacking

Formjacking attacks are designed and executed by cybercriminals to steal financial and banking details from payment forms that can be captured directly on the checkout pages from eCommerce websites. Find out more about how this practice can affect your business and how to prevent it.

Deepak Gupta
Deepak Gupta
January 15, 2021
4 min read

DNS Cache Poisoning: Why Is It Dangerous for Your Business

DNS cache poisoning is an attack that uses changed DNS records to redirect online traffic to a website that is fake and resembles its intended destination.

Deepak Gupta
Deepak Gupta
January 13, 2021
5 min read

How to Set Up Two-factor Authentication on All Your Online Accounts

2FA is one of the best security methods that use two layers to verify a consumer’s identity. This means, rather than simply entering the password to log into an account, two-factor authentication requires a code to be sent via text message to a consumer's phone number or generated through an app.

Deepak Gupta
Deepak Gupta
January 12, 2021
7 min read

How to Choose a Secure Password in 2021

Passwords are the digital keys to our daily lives. They are the gateway to our professional services, and our network of friends. So, what does a secure password look like? Here is a collection of the do's and don't on how to choose a strong password to avoid being a victim of cyberattack.

Deepak Gupta
Deepak Gupta
January 06, 2021
12 min read

How To Secure Your Contact Form From Bot Attacks

It is no surprise that the contact form attracts a lot of bot attacks. Hackers not only create false traffic, but also result in malicious attacks on websites. The objective of this blog is to help you to secure contact form from random audacious attacks.

Deepak Gupta
Deepak Gupta
December 24, 2020
5 min read

What is Identity Proofing and Why is it Important?

Identity proofing is the process of verifying that the claimed identity of a person matches their actual identity. You’ve probably undergone this process a bunch of times yourself at hotels, financial institutions, and for retailers.

Deepak Gupta
Deepak Gupta
December 18, 2020
5 min read

What is Identity Governance & Administration?

Needless to mention, the question of relevant certification of access to specified stakeholders also applies. In an increasingly agility-intensive and virtual work environment, identity governance seems immensely relevant with the automation of policy management and auditing, adding to its benefit.

Deepak Gupta
Deepak Gupta
December 16, 2020
5 min read

Login Security: 7 Best Practice to Keep Your Online Accounts Secure

In reality, there are so many mistakes that can make your account vulnerable to cyber attacks. Hackers can read your email, steal money out of your bank account, or sell your data in the dark web. Therefore you need to eliminate as many vulnerabilities as possible to keep your login safe.

Deepak Gupta
Deepak Gupta
December 11, 2020
6 min read

9 Data Security Best Practices For 2021

Confining data security best practices to the organization's size never helped in the past, nor will it work in the future. What cybercriminals gain is what consumers lose, and those losses add up.

Deepak Gupta
Deepak Gupta
December 09, 2020
5 min read

How To Make Sure Your Phone Isn’t Hacked

Hacking your smartphone may feel like someone has stolen your home. Go through this checklist to protect your phone from being hacked.

Deepak Gupta
Deepak Gupta
December 09, 2020
6 min read

Safe Data Act: A New Privacy Law in the Town

The Safe Data Act follows the footsteps of the 2019 draught, but makes a few major changes to the threats of people in the United States to privacy, cybersecurity, and compliance.

Deepak Gupta
Deepak Gupta
December 03, 2020
4 min read

Email is Hacked!: 7 Immediate Steps To Follow

The golden terms for a hacker to access your personal information and get access to all your accounts are hacked emails. Recovery from a hack is extremely time-sensitive, as our emails connect everything from online banking to other online portals. You'll have to move quickly and cautiously if you want to minimise the damage to your identity, finances and protect those around you.

Deepak Gupta
Deepak Gupta
December 03, 2020
4 min read

17 Online Shopping Tips for a Safer Consumer Experience

Many people prefer shopping online these days rather than going to a conventional store. Therefore, securing the data of your customers online is an integral part of protecting the organisation as a whole. Your job is to let them shop with some of the best online shopping tips with confidence.

Deepak Gupta
Deepak Gupta
November 17, 2020
10 min read

Best IDaaS Provider - Why Loginradius is Considered as the Best IDaaS Solution

Identity-as-a-service or IDaaS refers to cloud-based applications for identity and access management provided on the basis of subscription. At its heart, IDaaS provides consumers’ systems with access, intelligence, and identity governance capabilities.

Deepak Gupta
Deepak Gupta
October 09, 2020
5 min read

Social Engineering Attacks: Prevention and Best Practices [Infographic]

Over the years, social engineering attacks have been a regular phenomenon against companies. It has actually become more and more sophisticated. It is high time for businesses to perform careful research and use the right instruments to remain ahead of fraudsters.

Deepak Gupta
Deepak Gupta
October 06, 2020
4 min read

Single-Page Applications: Building A Secure Login Pathway with LoginRadius

Single-page apps, or SPAs, are web applications that load and update a single HTML page by dynamically rendering details from the browser as (and when) a user interacts with the programme.

Deepak Gupta
Deepak Gupta
September 03, 2020
6 min read

Securing Enterprise Mobile Apps with LoginRadius

We are already living in the future as corporate mobile applications are the future of companies. More and more businesses are combining their organisational processes with mobile networks with the the popularity of innovations such as 5 G, blockchain, AI , and machine language.

Deepak Gupta
Deepak Gupta
August 07, 2020
4 min read

LoginRadius Approves Consumer Audit Trail for In-Depth Data Analysis and Risk Assessment

The recently released Consumer Audit Trail by LoginRadius tracks threats in real time, handles incident response, and even conducts a forensic analysis on past security incidents, if necessary.

Deepak Gupta
Deepak Gupta
July 02, 2020
2 min read

Online Casino and Gambling Industry Is Gaining Momentum, So Is the Cyber Threat

The online gambling industry, needs to take the necessary steps to build safe and secure platforms for casino operators and consumers.

Deepak Gupta
Deepak Gupta
June 25, 2020
8 min read

How LoginRadius Future-Proofs Consumer Data Privacy and Security

The building blocks that sustain customer loyalty in the long run are authenticity, accountability and excellent customer experience. Organizations need to be clear about how cautious they are when it comes to the privacy and protection of customer data.

Deepak Gupta
Deepak Gupta
June 17, 2020
8 min read

Authentication and Authorization Defined: What's the Difference? [Infographic]

As companies progress towards digital maturity in times of robust cloud-based systems and stringent online security, authentication and authorization are used in conjunction with each other.

Deepak Gupta
Deepak Gupta
June 11, 2020
3 min read

LoginRadius Launches Consent Management to Support the EU's GDPR Compliance

When the General Data Protection Regulation (GDPR) was officially laid out, it sparked an increasing need to re-consider their security arrangements for organisations running on Customer Identity & Access Management (CIAM) solutions.

Deepak Gupta
Deepak Gupta
May 29, 2020
2 min read

Streaming Applications: How to Secure Your Customer Data

OTT streaming apps should know how to mitigate data theft. Using a robust identity management solution in online streaming services helps secure digital identities.

Deepak Gupta
Deepak Gupta
May 21, 2020
13 min read

Protecting Organization From Cyber-Threats: Business at Risk During COVID-19

Cyber risks have always been a big deal for corporations. With the self-quarantined world population at home and the stock market succumbing to the ill-fated Covid-19.

Deepak Gupta
Deepak Gupta
May 18, 2020
8 min read

LoginRadius Bans Video Conferencing App ‘Zoom’ Over Security Concerns

Because of security issues, LoginRadius has forbidden the use of the Zoom video conferencing software by LoginRadius employees.

Deepak Gupta
Deepak Gupta
April 23, 2020
2 min read

Corporate Account Takeover Attacks: Detecting and Preventing it

How do you defend your company against a Corporate Account Takeover (CATO) fraud with the COVID-19 pandemic causing workers to stay indoors?

Deepak Gupta
Deepak Gupta
April 16, 2020
9 min read

Marriott Data Breach 2020: 5.2 Million Guest Records Were Stolen

Marriott International experienced a new data breach in mid-January 2020, which affected about 5.2 million guests.

Deepak Gupta
Deepak Gupta
April 13, 2020
3 min read

Announcing New Look of LoginRadius

LoginRadius is delighted to announce that we now have a new logo.

Deepak Gupta
Deepak Gupta
March 25, 2020
3 min read

Unlock the Future of Smart Cities

With population growth and the expansion of public services, cities need to be innovative about how to provide services to all people without compromising service quality. There is a need for a single platform where all facilities are centralised and customer experience is considered. Below, for municipalities to follow, we'll look at some examples and best practises.

Deepak Gupta
Deepak Gupta
March 13, 2020
2 min read

How LoginRadius Helps Enterprises Stay CCPA Compliant in 2020

As the risk of data misuse is rising, more and more enterprises are trying to comply with current data protection and regulatory enforcement.

Deepak Gupta
Deepak Gupta
March 06, 2020
6 min read

Identity as a Service (IDAAS): Managing Digital Identities (Updated)

Identity as a service (IDaaS) refers to services provided via the cloud or through SaaS (software-as-a-service) systems for identity and access management. It provides cloud-based authentication provided and managed on a subscription basis by third-party providers.

Deepak Gupta
Deepak Gupta
December 25, 2019
7 min read

The Worst Passwords of 2019

Overall, a major challenge for corporations is poor passwords combined with smart hackers. You need cybersecurity that prevents access to your confidential data to protect your business from expensive hacks and breaches. Choose a globally-certified CIAM solution like LoginRadius for state-of-the-art safety and increased customer experience.

Deepak Gupta
Deepak Gupta
December 23, 2019
3 min read

Digital Privacy: Securing Consumer Privacy with LoginRadius

Concerns over digital data security have always been at the forefront of a CIO 's mind. But it generated fresh concern when the 2017 Equifax hack struck. Here's how executives work to protect the digital privacy of consumer data across business verticals.

Deepak Gupta
Deepak Gupta
December 12, 2019
7 min read

Cybersecurity Best Practices for Businesses in 2021 [Infographic]

In 2020, when a large chunk of the world population shifted to work from home models, cybercriminals also transitioned to remote operations. This infographic on the cybersecurity best practices will help you keep your company safe in 2021.

Deepak Gupta
Deepak Gupta
October 31, 2019
4 min read

Cloud Security Challenges Today: Expert Advice on Keeping your Business Safe

This October marks North America and the European Union's Cybersecurity Awareness Month. This month's aim is to educate individuals around the world about the dangers of online security and the measures they can take to protect their personal information.

Deepak Gupta
Deepak Gupta
October 24, 2019
6 min read

9 Cybersecurity Attacks That Can Hurt Your Business and Consumers in 2021

Cybersecurity incidents take place by various means every day. From virtual banking breaches to semi-open attacks, 2020 has been rough on IT security. But, how did we get to this point of compromise and uncertainty?

Deepak Gupta
Deepak Gupta
October 18, 2019
8 min read

LoginRadius presents at KuppingerCole Consumer Identity World

We are enthusiastic about building successful processes at LoginRadius to provide smooth online login experiences. Our CEO, Rakesh Soni, gave an informative presentation at the KuppingerCole Customer Identity World event in Seattle on the importance of collaboration between Marketing and Engineering to achieve this objective. In essence, working together maximises the power of each team by minimising the shortcomings of each team. It is possible to download his presentation here and you can read the review below.

Deepak Gupta
Deepak Gupta
October 04, 2019
3 min read

Credential Stuffing: How To Detect And Prevent It (Updated)

Credential stuffing is a cybersecurity vulnerability in which hackers target web infrastructures and take over user accounts using stolen credentials. When hackers use organisational credentials to login and hijack user accounts, the threat gets further elevated. Not only does the business experience loss of sales and brand harm, the blow is also felt by customers.

Deepak Gupta
Deepak Gupta
September 12, 2019
7 min read

A History of Human Identity in Pictures Part 3

We showed examples of identity authentication in Part II of the History of Human Identity, such as names and distinctive markings. The final instalment of our 3-part series is this blog. In it, we will concentrate on cultural markers, their usage and violence.

Deepak Gupta
Deepak Gupta
September 04, 2019
5 min read

A History of Human Identity in Pictures Part 2

We covered how identity started in ancient times in Part I of The History of Identity. We concentrate on present times for Part II, where personal names are now considered central to identification and integrity.

Deepak Gupta
Deepak Gupta
August 20, 2019
6 min read

A History of Human Identity in Pictures - Part 1

The definition of human identity extends back to unrecorded history for thousands of years. We used language, artefacts, and records long before our identities were digitised and stored in databases to reflect and affirm our individuality.

Deepak Gupta
Deepak Gupta
August 07, 2019
4 min read

8 Key Components of a Perfect CIAM Platform

More than just individuals, a perfect CIAM platform needs to be able to incorporate. There are plenty of business processes and activities loaded with identity, and the number of these is only set to increase in the future. Both native and third-party applications that manage customer data are linked by a well-designed customer identity solution.

Deepak Gupta
Deepak Gupta
June 10, 2019
5 min read

California's CCPA 2.0 Passed: Everything You Need to Know About the New CPRA

On November 3, 2020, the voters in California approved the Consumer Privacy Rights Act (on the ballot as Proposition 24) with 56.1% of the vote. This revised version of the CCPA will further strengthen the consumer privacy rights for California citizens.

Deepak Gupta
Deepak Gupta
May 03, 2019
7 min read

IAM vs. CIAM: Which Solution is Right For You?

In order to serve customers, conventional identity management is no longer enough. This truly ought to go without saying. After all, internal management systems were initially designed to handle employee identities, and consumer preferences are not generally matched with their preferences of a successful user experience.

Deepak Gupta
Deepak Gupta
March 21, 2019
1 min read

Presenting: Progressive Profiling from LoginRadius

A new feature of the LoginRadius Identity Platform is progressive profiling, which gradually collects data from customers in an automated way.

Deepak Gupta
Deepak Gupta
February 07, 2019
2 min read

Best Practices for Choosing Good Security Questions

Security questions will bring to your authentication process an extra layer of certainty. Security problems are an alternative way to recognise your customers when they have forgotten their password, entered too many times the wrong passwords, or attempted to log in from a location or unknown computer.

Deepak Gupta
Deepak Gupta
January 31, 2019
7 min read

How Do I Know If My Email Has Been Leaked in a Data Breach?

To log into their online accounts, many individuals use their email addresses and a short collection of passwords (or even only one password). Sadly, this means that every hacker already has half your login information with your email address. Add in multiple login violations from big-name digital service providers and you have a catastrophe recipe.

Deepak Gupta
Deepak Gupta
January 10, 2019
5 min read

The Death of Passwords [Infographic]

Are usernames and passwords really the best way to protect your customers? Check out this infographic and learn about the new technologies and authentication methods that are replacing passwords.

Deepak Gupta
Deepak Gupta
December 19, 2018
1 min read

How to Use Multi-Factor Authentication When You Don’t Have Cell Phone Access

To verify the identity of clients, many security-minded organisations use multi-factor authentication. The most popular approach is to send a code via SMS text message to customers, which the customer then enters on the website or app. But what if you drive and have no mobile phone service? For authenticating yourself, you have a few other choices. Before you fly, just make sure to set them up!

Deepak Gupta
Deepak Gupta
December 19, 2018
6 min read

Reconsidering Social Login from a Security and Privacy Angle

Login strategies can come and go, but the identity of the customer is here to stay. In the wake of two major exposures of data on Facebook and Google+ exacerbated by social login, the repercussions for B2C companies can be addressed. Are social login privacy and security threats still worth the convenience? And what steps do businesses take to safeguard consumer data and preserve public confidence? Let 's begin with a bit of history.

Deepak Gupta
Deepak Gupta
November 20, 2018
4 min read

Identity Fraud Hits All-Time High in 2017

The rate of identity theft increased in 2017, amid years of fighting and a major shift in the way American debit and credit cards are used.

Deepak Gupta
Deepak Gupta
February 20, 2018
less than a min

Phishing Attacks: How to Identify & Avoid Phishing Scams

A Phishing attack can be a death blow for businesses that don't take the necessary precautions. Not only is the top-line affected, but the brand's image and trust can be obliterated if news of a data breach reaches the public. We have hashed out some of the most common types of phishing attacks and how to prevent them.

Deepak Gupta
Deepak Gupta
February 13, 2018
8 min read

Canada To Fine Companies For Not Reporting Data Breaches

The news of Canada to fine companies for not reporting data breaches is making headlines these days. Know what it means for your business.

Deepak Gupta
Deepak Gupta
September 07, 2017
2 min read

Consumer Digital Identity Trend Report 2020

Optimize Your Conversion Funnel With Core Customer Behavior Analysis

Download Now