CIAM 101
A dynamic, secure, and easy-to-navigate digital presence is critical for building and sustaining relationships with your customers.
The first step in your customer’s journey is access: whether they’re subscribing to a newsletter, registering for an account, or simply posting comments, they want access to be easy, convenient, and flexible.
Customer identity and access management (CIAM) solutions are consumer-friendly and designed to improve customer experience, along with providing high availability, security, and data privacy protocols.
In this data sheet, you will learn:
- The basics of CIAM.
- How a CIAM solution will help you manage, secure, and use your customer data.
- What you should look for in a CIAM solution.