Resources, Resources Search, White Papers
Solving Customer Data Silos Problem
By the end of this whitepaper, the reader will be able to grasp the following:
- The status quo in most organizations with respect to ingestion of customer data and maintenance of customer profiles.
- The negative impact that fragmented customer profiles have on marketing efforts and the overall business.
- Creation of unified customer profiles as an answer to the problem.
- The methodology and philosophy behind LoginRadius’ cIAM platform helping companies unify customer profiles.