According to the CCPA a “consumer” is “a natural person who is a California resident”. It is applied worldwide to companies who do business in California or handle California residents’ personal information. The law will expand and enforce the rights of California consumers in several areas.
CCPA will require companies to focus on user data and provide transparency in how they collect, share, and use such information. Various CCPA requirements overlap with the existing GDPR individual rights requirements. Companies that are GDPR-ready have a good start on building or adapting internal processes to comply with CCPA.
Even though CCPA is the first state privacy law of its kind, it may be just the beginning, as the future of domestic privacy legislation in the United States is just starting to unfold with this new law.
The LoginRadius Customer Identity and Access Management Platform gives you access to the products and features that you need to easily allow for building customer consent and control into every step of your customer journey. LoginRadius Platform is fully compliant with the CCPA.