MailChimp is an email marketing service provider. Through a LoginRadius integration, you can feed your customer Profile Data directly into MailChimp and build mailing lists in real-time.
- Your site visitors begin to register using LoginRadius’ Customer Registration Service.
- You feed this data directly into MailChimp and add them to a ‘Customer’ list.
- You use this list to send out automated ‘Welcome’ emails thanking new customers for signing up and providing further account setup instructions.
- You use this mailing list throughout your relationship with these customers to effortlessly send out reminders, updates, contests, and other customer relationship materials.
- As a result, you successfully decrease your cancellation rates and your customers have increased satisfaction rates.