Mixpanel is a website analytics software. Through a LoginRadius integration, you can feed your customer Profile Data directly into Mixpanel for real-time activity data.
- Your company implements LoginRadius on your website which your customers use to log in or register.
- Profile data from your customers and new registrants is collected in the LoginRadius identity platform
- This data can be fed directly into Mixpanel.
- Using custom views, you can segment your customers by demographic to find patterns in their behaviour.