Data Sheet / Resources

How Media and Publication Companies Use the LoginRadius Identity Platform

Ad blockers and social media platforms have been increasingly competing for revenue with media and publication companies. Businesses now have to quickly improve customer engagement in order to stay relevant.

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But many companies struggle to enhance the digital experience for customers, optimize ways to monetize content, upsell and cross-sell to customers, and properly leverage their customer data. The LoginRadius Identity Platform successfully solves these issues and returns revenue to media and publication organizations.

In this data sheet, you will learn how the LoginRadius Identity Platform helps media and publication companies overcome these obstacles:

  • Provides a consistent experience across linked services and improves customer engagement
  • Improves ad targeting and increases average revenue per user (ARPU)
  • Delivers a quick go-to-market time
  • Obtains compliance with privacy and security regulations