IBM Campaign + LoginRadius
IBM Campaign is a multi-channel marketing campaign management product. The LoginRadius Identity Platform integrates with IBM Campaign and feeds it with customer profile data to allowing to design focused marketing campaigns.
Example Use Case
- Implement the LoginRadius Identity Platform on your websites.
- Collect customer profile data each time your customer registers or logs into your websites.
- The LoginRadius Identity Platform will centralize your enterprise analytics from all of your websites and send this data directly to IBM Campaign. You can now easily manage all of your customers at one central location.
- You can now take up multi-channel marketing campaigns and increase your engagement and conversion rates.
