The B2B Onboarding Flows Checklist:

Learn From These Mistakes and Increase Partner Retention

Think your partner login flow is “good enough”? So did 100+ leading B2B platforms—until we audited them.

The results? Costly mistakes hiding in plain sight.

From missing MFA and unverified email fields, to onboarding flows that frustrate partners and delay your deals — it’s more common than you would think. Even enterprise B2B platforms are getting their business user onboarding wrong in 2025.



The B2B Onboarding Flows Checklist highlights the 7 most critical identity gaps damaging partner experience and slowing down growth — and shows how you can avoid these issues with tools like Federated SSO, Delegated Admin, Passkeys, and more.

Download the checklist now to see how your onboarding flows compare — and prioritize what to fix, before it costs you your next partnership.

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