Integration with Google DoubleClick for Publishers (DFP) Platform
Using Google DoubleClick integration with LogiNRadius identity management solution, publishers can now utilize the following features:
– Connecting the profile data points between your website and DFP
– Map specific user data points with DFP
– DFP will personalize ads based on those data points
For information on how to integrate your website with DFP, please see the documentation here.