Adobe Audience Manager + LoginRadius
Adobe Audience Manager is a data management platform (DMP) used to build profiles of audience segments. The LoginRadius Identity Platform integration with Adobe Audience Manager helps you organize valuable customer segments on the basis of first party customer data making your campaigns more productive.
Example Use Case
- Implement the LoginRadius Identity Platform on your websites.
- Add custom registration forms and social login icons to your registration, login, checkout, and landing pages.
- Collect customer profile data each time your customer registers or logs into your websites.
- Profile data points are sent directly to Audience Manager. Your existing profiles are enriched while new profiles are created for new customers.
- Use these profiles to develop highly personalized relationships with customers and drive up your revenue.
