There is only one boss. The Consumer.
We put them at the center of everything we do at LoginRadius. We design our technology for consumers and build it for developers.
We put them at the center of everything we do at LoginRadius. We design our technology for consumers and build it for developers.
– Deepak Gupta and Rakesh Soni, Founders of LoginRadius
30+ Years Experience Put Together
Power of Digital Identity
Winning Consumer Trust and Transforming Experience
The world is going digital to deliver things and services in moments instead of days. Digital identities have become the foundation of consumer-brand relationships. And, Trust and Experience are the pillar of modern digital relationships i.e. consumers expect amazing and secure digital experience where privacy is protected.
It is a strategy book for c-suite to understand the role of digital identity in consumer relationships and build the kind of CIAM strategy that drives growth.
Notable Other Publications
Founder Led Company
Deepak Gupta
Co-founder & CTO
It always seems impossible until it’s done.
– Nelson Mandela
Deepak Gupta is the product visionary who built the LoginRadius Identity Platform from scratch and architected it to scale over one billion digital identities globally. With his passion and expertise in creating intricate SaaS architecture, Deepak leads LoginRadius in creating revolutionary solutions in cybersecurity and data privacy.
Gupta authors in-depth guides that teach cybersecurity gatekeepers how to manage, grow, and scale technology. One of his most popular book titles includes the “Handbook of Computer Networks and Cybersecurity”. He also writes for leading tech magazines like FastCompany, DevOps.com, CIO, and Forbes.
In addition to Deepak’s decorated career, he also serves as a keynote speaker for global events and conferences centered around data, cybersecurity, and technology.
Rakesh Soni
Co-founder & CEO
The best way to find yourself is to lose yourself in the service of others.
– Mahatma Gandhi
With a passion for business and creativity, Rakesh has been instrumental in growing LoginRadius from a startup to a leading provider of customer identity and access management (CIAM) solutions serving over one billion users.
Rakesh led the company’s effort to bring together world-class VC firms including Microsoft’s M12 and raised $20M in funding.
Apart from being a tech entrepreneur, Rakesh advises and invests in startups. He also loves to read books and share book reviews with the world. Soni has written for leading tech magazines like VentureBeat, Wired, Enterpreneur.com, Business2Community, Forkast. News, CPO Magazine, etc.
Rakesh has an engineering degree from the Indian Institute of Technology and an MS from the University of Alberta.
Culture we created
Our Thoughts
Encryption Is The First Step In Your Cybersecurity Strategy
Cyberthreats are on the rise and increasing exponentially every year. In the US alone, the total number of data breaches rose 17% from the previous year in 2019. Global privacy compliances (like the GDPR, CCPA, HIPPA, etc.) have strong measures in place to help organizations protect against cyberattacks — Encryption being one of the key elements.
Read This Article
Are you ready for America’s data protection laws?
Europe started the consumer privacy movement with General and Data Privacy Regulation (GDPR) and the next big one is California’s Consumer Privacy Act (CCPA). You’ll soon have American data protection laws to deal with, too.
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Cybersecurity Best Practices: 7 Ways to Secure Your Data in 2020
Are you happy with your Cybersecurity protocols? Times change. It’s time to rethink your protection standards, check best practices, and secure your data.
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Enterprises & Customers are Opting for Passwordless Future
As Technology Pervades Our Lives, The Need To Remember Passwords Has Grown Considerably. Weak Passwords And Poorly Managed Login Methods Have Become A Pain Point For Both Enterprises And Customers, With Severe Security Repercussions.
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Why Customer Identity and Data Management Solutions are Becoming Necessary for Online Businesses
2019 brought new technologies to exploit and make smarter business decisions. The widespread use of smart devices and the availability of inexpensive broadband has led to an explosion in online commercial and social transactions and therefore the huge volume of data.
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DevSecOps: 10 Best Practices to Embed Security into DevOps
For companies that employ the agile approach, DevOps seems like a natural extension. Traditionally, enterprises started with integration, development, and test automation early in the product lifecycle.
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California, Here We Come: How Companies Need to Prepare for New Digital Privacy Laws
With the increasing frequency of data breaches and the headlines dominated by user privacy scandals, rising consumer outrage has compelled governments around the world to take steps to protect their citizens from negligent practices by companies within and outside of their borders.
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What is Customer Identity and Access Management (CIAM) and What Are its Benefits
Today’s online space is all about identity and at the core of it lies customer identity and access management or CIAM. So what is CIAM and how do you make it count?
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4 Steps to Simplify Customer Connections in the Era of Globalization
If you are an aspiring or existing entrepreneur with a consumer-facing business, find out the 4 major steps that can simplify customer connections in the evolving era of globalization.
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