Many companies give their customers a range of services through multiple websites and server-side applications. Often these domains and applications have their own identity management service that requires customers to register individually. These services do not typically talk to each other, so the customer has to create an account for each domain or application.
Multiple accounts mean a poor customer experience and data silos for the company. Single sign-on (SSO) is a session/user authentication process that allows customers to authenticate with their credentials one time to get access to multiple resources.
In this data sheet, you will learn the key benefits of LoginRadius SSO:
- Provide a seamless customer experience, with customers using a single identity to navigate multiple web and mobile assets.
- Improve conversion as customers with an active session get easy access to other SSO-grouped properties.