Example Use Case
- Implement the LoginRadius Identity Platform on your websites.
- Collect customer profile data each time your customer registers or logs into your websites.
- The LoginRadius Identity Platform will centralize your enterprise analytics from all of your websites and send this data directly to Lotame. You can now easily manage all of your customers at one central location.
- Use this data to segment site audience and deliver different ads to each segment.
- Offer advertisers with more specific ad-targets that leads to a higher click-through-rate for them and more ad revenue for you.